What did Amazon fail?

These are the 8 biggest Amazon flops

Jeff Bezos is the richest man in the world and Amazon is one of the most powerful companies around the globe. But there are also projects at Amazon that have failed terribly. Today we want to introduce you to the eight biggest Amazon flops.

When companies want to show how innovative and disruptive they are, they like to use comparisons like "We want to be the Amazon of blockchain technology."

The thought in the background is absolutely understandable. After all, there is hardly a company that is as successful all over the world as Amazon. Founded in 1994, the company is now much more than just a digital bookstore.

More than a quarter of a century after it was founded, Amazon boss Jeff Bezos is the richest person in the world with a fortune of around 150 billion US dollars. And his company also dominates many sectors of the (digital) economy.

There is no getting around Amazon, not just in e-commerce. The company has long dominated the streaming sector and the global cloud business.

These are the eight biggest Amazon flops in history

But even Jeff Bezos does not manage to be successful all the time. There are some products and ideas with which he failed terribly. We would like to introduce you to the eight biggest of these Amazon flops in the weekly ranking.

Amazon Destinations

A few years ago, Amazon had the idea to act as a booking platform for hotels and accommodations. But the entry into the market did not succeed. Just a few months after the launch, Amazon Destinations was already discontinued.

(Photo: Pixabay.com / Free-Photos)

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